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Drawing upon theory on social judgments and impression formation from social psychology, this paper explores the socio-cognitive processes that shape the formation of favorable and unfavorable organizational reputations. Specifically, we suggest that stakeholders make distinctions between an...
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We integrate theory and findings from the strategic groups and reputation literatures to examine the consequences of cognitive strategic group membership and positioning within strategic groups on the media reputations of firms. We extend past discussions of media reputation to examine...
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