"Assuming no prior linguistics background, this introductory textbook summarises key topics and issues from workplace discourse research in a clear and accessible manner. The topics covered include how people issue directives, use humour and social talk, and how they manage conflict and...

Cover -- Contents -- Foreword -- Introduction -- Chapter 1: The Changing Business Landscape -- Chapter 2: The Evolving Corporate Communication Function -- Chapter 3: The Trust Imperative -- Chapter 4: Managing the Corporate Character of the Enterprise: Identity, Purpose, Culture, and Values --...

Introduction : how institutions remember -- Data for the study : the MidWest Insurance Company -- Occasions for institutional remembering -- Retold tales : repeated narratives as a resource for institutional remembering -- Multiple versions of MidWest's history -- Three versions of one story : a...