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How to serve online consumers in rural markets : evidence-based recommendations
Sousa, Rui; Horta, Carolina; Ribeiro, Ricardo; … - In: Business horizons 63 (2020) 3, pp. 351-362
Persistent link: https://www.econbiz.de/10012238289
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Diaspora affluence in rural markets : consumers' shift from traditional to global products
Vadakepat, Vanaja Menon - In: International journal of commerce and management 25 (2015) 4, pp. 641-653
Persistent link: https://www.econbiz.de/10011446661
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Shopping for people, or shopping for people? : deciphering the object of consumption among tourists in Banars
Huberman, Jennifer - In: Lived experiences of public consumption : encounters …, (pp. 50-68). 2008
Persistent link: https://www.econbiz.de/10003745211
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The mall and the street : practices of public consumption in Mumbai
Anjaria, Jonathan Shapiro - In: Lived experiences of public consumption : encounters …, (pp. 203-220). 2008
Persistent link: https://www.econbiz.de/10003748583
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Informal market in urban setting in India : a sociological review
Verma, Aayushi; Kumar Misra, Pawan - In: Prizren social science journal 5 (2021) 2, pp. 110-120
Persistent link: https://www.econbiz.de/10012663761
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Factors Influencing the Purchase Decision of Rural Consumers : A Study in the Rural Markets of Gujarat (India)
Meghrajani, Dr. Indra - 2018
The paper is an attempt to understand the purchase behavior of rural consumers with reference to selected FMCG product. This is done by studying factors influencing their purchase decision, counterfeit products and their use, and the role of retailers in influencing the purchase decision of...
Persistent link: https://www.econbiz.de/10014113381
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Factors Influencing the Purchase Decision of Rural Consumers : A Study in the Rural Markets of Gujarat (India)
Meghrajani, Dr. Indra - 2021
The paper is an attempt to understand the purchase behavior of rural consumers with reference to selected FMCG products. This is done by studying factors influencing their purchase decision, counterfeit products and their use, and the role of retailers in influencing the purchase decision of...
Persistent link: https://www.econbiz.de/10013244212
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Consumer buying behaviour in the periodic markets of Kanpur metropolis
Seetharaman, Sridhar - In: The Asian economic review : journal of the Indian … 26 (1984) 3, pp. 79-83
Persistent link: https://www.econbiz.de/10001007390
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A sociocultural analysis of a midwestern American flea market
Sherry, John F. - In: Journal of consumer research : JCR ; an … 17 (1990) 1, pp. 13-30
Persistent link: https://www.econbiz.de/10001098525
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Who buys from farmers' markets and farm shops : the case of Germany
Bavorová, Miroslava; Unay-Gailhard, Ilkay; Lehberger, Mira - In: International journal of consumer studies 40 (2016) 1, pp. 107-114
Persistent link: https://www.econbiz.de/10011539816