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Setting fair prices - fundamental principle of sustainable marketing
Cătoiu, Iacob; Vrânceanu, Diana Maria; Filip, Alina - In: Amfiteatru economic : an economic and business research … 12 (2010) 27, pp. 115-128
Persistent link: https://www.econbiz.de/10008668033
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Worth the price of admission? : the mediating effect of perceived value on ticket purchase intention
Drayer, Joris; Shapiro, Stephen L.; Dwyer, Brendan - In: Sport marketing quarterly : preferred journal of the … 27 (2018) 1, pp. 44-57
Persistent link: https://www.econbiz.de/10011919181
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Wahrnehmung von Preisen und Kosten aus psychologischer Sicht
Felser, Georg - In: Gesundheit und Wirtschaftswachstum : Recht, Ökonomie …, (pp. 193-204). 2010
Persistent link: https://www.econbiz.de/10014564864
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Game changer : how strategic pricing shapes businesses, markets, and society
Izaret, Jean-Manuel; Sinha, Arnab - 2024 - First edition
"More and more leaders in the last few years have challenged their own pricing models, invested in price optimization …, competitors? prices, and most importantly, the value the company creates for customers ? Customer Behavior: Elasticity, price …
Persistent link: https://www.econbiz.de/10014318881
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The snob effect of red wine : estimating consumer bias in experimental blind wine tastings
Peterson, Kyle - In: The American economist : journal of Omnicron Delta … 59 (2014) 1, pp. 76-89
Persistent link: https://www.econbiz.de/10011283972
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The price effects of cash versus in-kind transfers
Cunha, Jesse M.; De Giorgi, Giacomo; Jayachandran, Seema - 2015
affected by these price effects, even in this setting where program eligibility is high, the transfer per household is sizeable …, and hence the supply influx is large. The exception is in remote villages, where the price effects (both the negative …
Persistent link: https://www.econbiz.de/10011302889
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Price and quality of remanufactured products related to consumer behaviour
Wong, Wong Ming; Zeng, Xian Yang - In: International journal of trade and global markets 8 (2015) 1, pp. 17-26
Persistent link: https://www.econbiz.de/10011346771
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Does luxury have a minimum price? : an exploratory study into consumers' psychology of luxury prices
Kapferer, Jean-Noël; Klippert, Cindy; Leproux, Lara - In: Journal of revenue and pricing management 13 (2014) 1, pp. 2-11
Persistent link: https://www.econbiz.de/10010349053
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Effects of price and user-generated content on consumers' prepurchase evaluations of variably priced services
Noone, Breffni M.; McGuire, Kelly A. - In: Journal of hospitality & tourism research : JHTR ; the … 38 (2014) 4, pp. 562-581
Persistent link: https://www.econbiz.de/10010429829
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Determining the relationships between price and online reputation in lodgings
Rodríguez-Díaz, Manuel; Rodríguez-Voltes, Crina Isabel; … - In: Administrative Sciences : open access journal 9 (2019) 3/53, pp. 1-27
Currently, lodgings' competitiveness depends on pricing, based on the online reputation measured by quantitative scales of variables. The purpose of this article is to analyze the different prices set by lodgings by season in relation to the variables that measure their online reputation. This...
Persistent link: https://www.econbiz.de/10012146141