Showing 1 - 10 of 4,248
Persistent link: https://www.econbiz.de/10008746144
We combine spatial and monopolistic competition to study market interactions between downtown retailers and an outlying shopping mall. Consumers shop at either marketplace or at both, and buy each variety in volume. The market solution stems from the interplay between the market expansion...
Persistent link: https://www.econbiz.de/10011488298
Either empty inventories or empty shelves can cause stock-outs in retailing. Both can occur independently from each other, entail different kinds of damages and thus call for different counter measures. As such a counter measure, this paper presents a method to detect empty shelves through...
Persistent link: https://www.econbiz.de/10013130012
This paper develops and estimates a structural model of differentiated-products demand in an environment with in-store displays and costly consumer price search. This investigation is motivated by two stylized facts on retail markets. First, the prevalence of retail “sales” means that...
Persistent link: https://www.econbiz.de/10013107029
Brands’ perspectives on consumption and consumers have strongly changed during the pandemic because, lately, they have focused on medical care and innovation. The context of advertising campaigns requires a different approach with specific communication characteristics: safety, medical care,...
Persistent link: https://www.econbiz.de/10013170347
This paper analyzes drivers of compulsive buying behavior induced by store based promotion through empirical investigation in Mexico. The buying behavior in reference to point of sales promotions offered by retailing firms and determinants of sensitivity towards stimulating shopping arousal and...
Persistent link: https://www.econbiz.de/10012723302
Online retail gives consumers access to an astonishing variety of products. However, the additional value created by this variety depends on the extent to which local retailers already satisfy local demand. To quantify the gains and account for local demand, we use detailed data from an online...
Persistent link: https://www.econbiz.de/10012953366
Purpose - The purpose of this study is to investigate the effects of store displays on shopping behavior among female consumers to provide insights that a manager can use to encourage purchase behavior.Design/methodology/approach - The data in this research is collected from 200 women...
Persistent link: https://www.econbiz.de/10012958067
With few exceptions, today's retailers sell products across multiple categories. One strategic consideration of such retailers is product location, which determines how easy or difficult different categories are for customers to access. For example, grocery or department stores determine which...
Persistent link: https://www.econbiz.de/10012897420
Online retail gives consumers access to an astonishing variety of products. However, the additional value created by this variety depends on the extent to which local retailers already satisfy local demand. To quantify the gains and account for local demand, we use detailed data from an online...
Persistent link: https://www.econbiz.de/10012945725