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International journal of export marketing : IJExportM
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Marketing and mobile financial services : a global perspective on digital banking consumer behaviour
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ECONIS (ZBW)
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Customer experience in omni-channel banking services
Komulainen, Hanna
;
Makkonen, Hannu
- In:
Journal of financial services marketing : JFSM
23
(
2018
)
3/4
,
pp. 190-199
Persistent link: https://www.econbiz.de/10011975280
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2
Engaging non-active consumers to use mobile financial services : a developed country perspective
Komulainen, Hanna
;
Saraniemi, Saila
;
Ulkuniemi, Pauliina
- In:
Marketing and mobile financial services : a global …
,
(pp. 27-49)
.
2019
Persistent link: https://www.econbiz.de/10012003442
Saved in:
3
Is this a new era for old goods Analysing the motives for second-hand product resale in the platform economy
Ur Rahman, Saleem
;
Makkonen, Hannu
- In:
International journal of export marketing : IJExportM
5
(
2022
)
3/4
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014310108
Saved in:
4
How do ethical consumers utilize sharing economy platforms as part of their sustainable resale behavior? : the role of consumers’ green consumption values
Teck Ming Tan
;
Makkonen, Hannu
;
Kaur, Puneet
;
Salo, Jari
- In:
Technological forecasting & social change : an …
176
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013342720
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