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I present a game-theoretic model where economic competition and attention competition are interdependent. On the one hand the effort to attract consumer attention depends on the value of attention to the firm which depends on the grade of price competition among all perceived firms. On the other...
Persistent link: https://www.econbiz.de/10010316856
I present a game-theoretic model where economic competition and attention competition are interdependent. On the one hand the effort to attract consumer attention depends on the value of attention to the firm which depends on the grade of price competition among all perceived firms. On the other...
Persistent link: https://www.econbiz.de/10009739425
I present a game-theoretic model where economic competition and attention competition are interdependent. On the one hand the effort to attract consumer attention depends on the value of attention to the firm which depends on the grade of price competition among all perceived firms. On the other...
Persistent link: https://www.econbiz.de/10013111461
We use a ‘multi-player dictator game' (MDG) with ‘social information' about the contribution decision about a previous dictator to examine whether average contributions as well as the behavioural strategy adopted are affected by the first amount presented (the ‘anchor') using a sequential...
Persistent link: https://www.econbiz.de/10012864199
Many believe that consumer-sourced reputational information about products would increasingly replace top-down regulation. Instead of protecting consumers through coercive laws, reputational information gleaned from the wisdom of the crowd would guide consumer decision making. There is now a...
Persistent link: https://www.econbiz.de/10012851499
This chapter examines how the original tenets of the affect-as-information hypothesis can be extended to explain a wide range of judgment phenomena, especially with respect to consumer decision making. To this end, research within social psychology as well as research from other fields such as...
Persistent link: https://www.econbiz.de/10014218375
We analyze households' responses to an unanticipated change in consumption opportunities and evaluate their implications for the nature and formation of preferences. We study the tariff experiment conducted by South Central Bell where local telephone tariffs were introduced for the first time in...
Persistent link: https://www.econbiz.de/10014107895
that highlights two predictions. First, larger gift amounts, holding education and income constant, is a proxy for altruism …). Second, those motivated by altruism will respond positively to appeals based on evidence, whereas those motivated by warm …
Persistent link: https://www.econbiz.de/10010338773
Strong growth in disposable income has inflated consumption to unprecedented, but not sustainable levels. In this process consumer behavior has been changing. To explain the driving forces of this development, the paper introduces a theory of evolving consumer preferences that is molded in an...
Persistent link: https://www.econbiz.de/10010286752
Strong growth in disposable income has inflated consumption to unprecedented, but not sustainable levels. In this process consumer behavior has been changing. To explain the driving forces of this development, the paper introduces a theory of evolving consumer preferences that is molded in an...
Persistent link: https://www.econbiz.de/10009382899