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Konsumentenverhalten
Best–worst scaling
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best–worst scaling
3
Consumer behaviour
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Integrating social issues and customer engagement to drive loyalty in a service organisation
O'Brien, Ingrid M.
;
Jarvis, Wade
;
Soutar, Geoffrey N.
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 547-559
Persistent link: https://www.econbiz.de/10011418367
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Food beliefs : elicitation, estimation and implications for labeling policy
Costanigro, Marco
;
Deselnicu, Oana
;
Kroll, Stephan
- In:
Journal of agricultural economics
66
(
2015
)
1
,
pp. 108-128
Persistent link: https://www.econbiz.de/10011299613
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