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Sharing economy versus collaborative consumption : what drives consumers in the new forms of exchange?
Minami, Adriana Luri; Ramos, Carla; Bortoluzzo, Adriana … - In: Journal of business research : JBR 128 (2021), pp. 124-137
Persistent link: https://www.econbiz.de/10012494514
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A cross-national study investigating the role of country of origin and word of mouth in expatriates' decision process when seeking a healthcare provider
Freundt, Valeria L. M. A.; Bortoluzzo, Adriana Bruscato - In: Journal of international consumer marketing 35 (2023) 1, pp. 47-62
Persistent link: https://www.econbiz.de/10014321449
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Multichannel relational communication strategy : does one-sized strategy fit all customers?
Ramos, Carla; Bortoluzzo, Adriana Bruscato; Claro, … - In: European journal of marketing 58 (2024) 4, pp. 952-985
Persistent link: https://www.econbiz.de/10015047349