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Konsumentenverhalten
Data Mining
5,903
Data mining
5,833
Classification
2,899
Klassifikation
2,402
Big Data
1,945
Big data
1,942
Theorie
1,009
Theory
1,001
Prognoseverfahren
741
Forecasting model
737
Artificial intelligence
725
Künstliche Intelligenz
717
Text
645
data mining
626
Decision tree
541
Social Web
506
Social web
506
classification
499
Entscheidungsbaum
490
Consumer behaviour
425
Management information system
396
Management-Informationssystem
396
Relationship marketing
320
Beziehungsmarketing
318
big data
302
Knowledge management
290
Wissensmanagement
287
Bibliometrics
286
Bibliometrie
286
Electronic Commerce
286
Informationsmanagement
285
E-commerce
281
Information management
277
Neural networks
275
Online retailing
270
Online-Handel
270
Neuronale Netze
265
Cluster analysis
264
Internet
262
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63
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Article
366
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330
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330
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36
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Arbeitspapier
13
Working Paper
13
Graue Literatur
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Non-commercial literature
12
Hochschulschrift
7
Conference paper
6
Konferenzbeitrag
6
Collection of articles of several authors
5
Sammelwerk
5
Case study
4
Fallstudie
4
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3
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2
Sammlung
2
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2
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1
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1
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1
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1
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English
408
German
15
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1
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Kim, Hak-Seon
4
Dengler, Sebastian
3
Dolnicar, Sara
3
Grewal, Dhruv
3
Xu, Xun
3
Abdolvand, Neda
2
Antonopoulou, Hera
2
Balakrishnan, Janarthanan
2
Bauer, Hans H.
2
Bilgihan, Anil
2
Borah, Abhishek
2
Camiciottoli, Belinda Crawford
2
Decker, Reinhold
2
Elwalda, Abdulaziz
2
Gensler, Sonja
2
Gkintoni, Evgenia
2
Gnibba-Yukawa, Kumiko
2
Godfrey, Michael
2
Goodarzi, Soheil
2
Guercini, Simone
2
Halkiopoulos, Constantinos
2
Handayani, Nurullita Tri
2
He, Wu
2
Hoehle, Hartmut
2
Kalro, Arti D.
2
Kim, Jong Min
2
Lee, Eunkyung
2
Liu, Ying
2
Manickavasagam, Jeevananthan
2
Manikas, Andrew
2
Martens, Tobias von
2
Mayzlin, Dina
2
Mehraliyev, Fuad
2
Michel, René
2
Moro, Sérgio
2
Ordenes, Francisco Villarroel
2
Park, Eunil
2
Prüfer, Jens
2
Ranfagni, Silvia
2
Rita, Paulo
2
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Karlsruher Institut für Technologie / Fakultät für Wirtschaftswissenschaften
1
OECD
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Universität Mannheim
1
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Journal of retailing and consumer services
18
International journal of business information systems : IJBIS
12
Journal of business research : JBR
12
Electronic commerce research
10
Tourism management : research, policies, practice
7
International journal of hospitality management
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of contemporary hospitality management
5
Journal of management information systems : JMIS
5
Decision support systems : DSS ; the international journal
4
International journal of electronic commerce : IJEC
4
International journal of internet marketing and advertising : IJIMA
4
International journal of production research
4
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
4
Journal of marketing communications
4
Journal of retailing
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Electronic commerce research and applications
3
European journal of operational research : EJOR
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Information systems and e-business management : ISeB
3
Information systems management
3
International journal of electronic customer relationship management : IJECRM
3
International journal of market research
3
Journal of hospitality marketing & management
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing
3
Journal of marketing analytics : JMA
3
Journal of service research : JSR
3
Management information systems : mis quarterly
3
Marketing intelligence & planning
3
The journal of services marketing
3
Tourism management perspectives : TMP
3
Business horizons
2
Data mining for design and marketing
2
Decision analytics journal
2
European journal of marketing : EJM
2
Global business review
2
Human systems management : HSM
2
International journal of business innovation and research : IJBIR
2
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ECONIS (ZBW)
424
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424
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1
A data mining apporach for turning potential customers into real ones in basket pruchase analysis
Kazemi, Abolfazl
;
Babaei, Mohammad Esmaeil
;
Javad, …
- In:
International journal of business information systems : …
19
(
2015
)
2
,
pp. 139-158
Persistent link: https://www.econbiz.de/10011326851
Saved in:
2
Using decision trees to analyse the customers' shopping location preferences
Ansari, Azarnoush
;
Riasi, Arash
- In:
International journal of business excellence
18
(
2019
)
2
,
pp. 174-202
Persistent link: https://www.econbiz.de/10012052265
Saved in:
3
Sampling method based on improved C4.5 decision tree and its application in prediction of telecom customer churn
Deng, Weibin
;
Deng, Linsen
;
Liu, Jin
;
Qi, Jie
- In:
International journal of information technology and …
18
(
2019
)
1
,
pp. 93-109
Persistent link: https://www.econbiz.de/10012056968
Saved in:
4
Predicting customer churn in the Indonesia telecommunications industry using big data
Febtriany
;
Subroto, Athor
- In:
Emerging issues in economics of development, business …
,
(pp. 157-173)
.
2020
Persistent link: https://www.econbiz.de/10012419423
Saved in:
5
Pattern labelling of business communication data
Kaya, Muhammed
- In:
Group decision and negotiation
31
(
2022
)
6
,
pp. 1203-1234
Persistent link: https://www.econbiz.de/10013447773
Saved in:
6
Decision trees do not lie : curiosities in preferences of Croatian online consumers
Filipas, Ana Marija
;
Vretenar, Nenad
;
Prudky, Ivan
- In:
Zbornik radova Ekonomskog Fakulteta u Rijeci : časopis …
41
(
2023
)
1
,
pp. 157-181
Persistent link: https://www.econbiz.de/10014530168
Saved in:
7
KDD und Data Mining als Hilfsmittel zur Entscheidungsunterstützung
Säuberlich, Frank
-
2000
Persistent link: https://www.econbiz.de/10001476631
Saved in:
8
Exploring the determinants of and predicting the helpfulness of online user reviews using decision trees
Lee, Sangjae
;
Choeh, Joon Yeon
- In:
Management decision : MD
55
(
2017
)
4
,
pp. 681-700
Persistent link: https://www.econbiz.de/10011704344
Saved in:
9
Harnessing consumer reviews for marketing intelligence : a domain-adapted sentiment
classification
approach
Yang, Chin-Sheng
;
Chen, Cheng-Hsiung
;
Chang, Pei-chann
- In:
Information systems and e-business management : ISeB
13
(
2015
)
3
,
pp. 403-419
Persistent link: https://www.econbiz.de/10011373612
Saved in:
10
Modelling bank customer behaviour using feature engineering and
classification
techniques
Abedin, Mohammad Zoynul
;
Hájek, Petr
;
Sharif, Taimur
; …
- In:
Research in international business and finance
65
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014436129
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