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Effect of gender on trust in online banking : a cross-national comparison
Kivijärvi, Marke; Laukkanen, Tommi; Cruz, Pedro - In: Trust and new technologies : marketing and management …, (pp. 74-90). 2008
Persistent link: https://www.econbiz.de/10003770836
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Consumer trust in electronic service consumption : a cross-cultural comparison between Finland and Portugal
Kivijärvi, Marke; Laukkanen, Tommi; Cruz, Pedro - In: Journal of euromarketing 16 (2007) 3, pp. 51-65
Persistent link: https://www.econbiz.de/10003496750
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A comparative examination of the motivating factors underpinning consumers' loyalty toward credit card usage in the United States and France
Juusola, Katariina; Boakye, Kwabena G.; Blankson, Charles; … - In: International journal of bank marketing 41 (2023) 7, pp. 1743-1768
Persistent link: https://www.econbiz.de/10014470730
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Male-male status signaling through favoring organic foods : is the signaler perceived and treated as a friend or a foe?
Puska, Petteri; Kurki, Sami; Lähdesmäki, Merja; … - In: Psychology & marketing 33 (2016) 10, pp. 843-855
Persistent link: https://www.econbiz.de/10011595465
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Hypes and the birth of new sustainable market categories : a socio-cultural perspective on the emergence of the meat substitute category in Finland
Vaskelainen, Taneli; Siltaoja, Marjo; Hoskonen, Hilla - In: Technology analysis & strategic management 36 (2024) 6, pp. 1083-1095
Persistent link: https://www.econbiz.de/10014566136