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What influences decision making in online purchasing of books in generation X and Y?

Meštrović, Ines Sosa; Knežević, Blaženka; Falat, … - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 5 (2019) 1, pp. 367-375

retail revenue generation in all EU countries. More than a half of population in EU are online shoppers. Books are important …

Persistent link: https://www.econbiz.de/10012227605

Mobile Commerce and Consumers’ Online Purchase Orientation in Poland, Croatia and Serbia

Stefańska, Magdalena - 2018

As an innovative approach to retail, mobile commerce develops rapidly during last decade. It brings new challenges and …

Persistent link: https://www.econbiz.de/10012908077

Does a global young consumer exist? : a comparative study of South Korea and Poland

Kacprzak, Agnieszka; Dziewanowska, Katarzyna - In: Journal of marketing and consumer behaviour in emerging … (2015) 1, pp. 47-61

In this paper we analyse the phenomenon of the global young consumer. Taking the example of young people from South Korea and Poland, we show similarities and differences in their reaction to modern socio-cultural trends influencing consumption patterns. The globalization process is believed to...

Persistent link: https://www.econbiz.de/10012116439

E-commerce : determining factors and the importance of the e-trust

Fernández-Bonilla, Fernando - 2020

This paper studies how to calculate the propensity of individuals to participate in e-commerce, studying the variables that affect costumers at the time of the online transactions and how to modify their inclination to it, being the most relevant variables socioeconomic and those which are...

Persistent link: https://www.econbiz.de/10012483397

Ordering goods and services online in South East European countries : comparison by cluster analysis

Novkovska, Blagica; Dumicic, Ksenija - In: UTMS journal of economics / University of Tourism and … 10 (2019) 2, pp. 163-173

Extent of online purchases of goods and services is nowadays rapidly growing part of the modern economy. It is connected to rapid changes in the commerce as well as in the way of life of entire population. In this paper the influence of important factors on online purchases in South East...

Persistent link: https://www.econbiz.de/10012178811

Determinants of Recent Online Purchasing and the Percentage of Income Spent Online

Hannah, Brendan; Acri née Lybecker, Kristina M.L - 2009

The recent stagnation of electronic commerce highlights the need to understand contemporary online consumer behavior. This study incorporates current user demographics and emerging Internet activities to dynamically model the determinants of two key measurements of recent online shopping, a...

Persistent link: https://www.econbiz.de/10014046477

Study on e-Commerce in Croatia : Customers’ Preferences

Pečenec, Ines - 2018

Rapid development and growth of Internet facilitate business and transforms today's economies. Nowadays is almost impossible to do business or some other activities without Internet usage. Internet enables transactions among clients and stores, which has positive impact on doing business....

Persistent link: https://www.econbiz.de/10012908088

Barriers to the adoption of the internet and selection of e-commerce actions : incidental motivations of micro-entrepreneurs

Barrera Verdugo, Gustavo - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 20 (2019), pp. 303-316

For decades entrepreneurial motivations have been related to entrepreneurial behavior, in areas such as investments or formulation of strategies, however, its link with the adoption of e-commerce in microenterprises has not been explored in depth. Likewise, most of the research on e-commerce has...

Persistent link: https://www.econbiz.de/10012221231

Platform Information Provision and Consumer Search : A Field Experiment

Fang, Lu; Chen, Yanyou; Farronato, Chiara; Yuan, Zhe; … - National Bureau of Economic Research - 2024

Despite substantial efforts to help consumers search in more intuitive ways, text search remains the predominant tool for product discovery online. In this paper, we explore the effects of visual and textual cues for search refinement on consumer search and purchasing behavior. We collaborate...

Persistent link: https://www.econbiz.de/10014486191

The profound nature of the connection between the impact of using artificial intelligence in retail on buying and the consumers’ perceptions of artificial intelligence on the path...

Purcărea, Theodor; Ioan-Franc, Valeriu; Ionescu, … - In: Amfiteatru economic : an economic and business research … 23 (2021) 56, pp. 9-32

The purpose of this paper is to investigate the impact of the use of Artificial Intelligence in retail on buying and … consumer-technology partnership is confirming the reinvention of the retail organizations, retailers' advancement on this path …. Based on a comprehensive literature review on the impact of Artificial Intelligence in retail a quantitative research design …

Persistent link: https://www.econbiz.de/10012821053