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Why should I believe this? : deciphering the qualities of a credible online customer review
Clare, Carl J.
;
Wright, Gillian
;
Sandiford, Peter
; …
- In:
Journal of marketing communications
24
(
2018
)
8
,
pp. 823-842
Persistent link: https://www.econbiz.de/10011976102
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2
Consumers' values and behaviour in the Brazilian coffee-in-capsules market : promoting circular economy
Abuabara, Leila
;
Paucar-Caceres, Alberto
; …
- In:
International journal of production research
57
(
2019
)
23
,
pp. 7269-7288
Persistent link: https://www.econbiz.de/10012193863
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