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Customer engagement and advertising effectiveness : a moderated mediating analysis
Anubha
;
Shome, Samik
- In:
Journal of internet commerce
20
(
2021
)
4
,
pp. 409-449
Persistent link: https://www.econbiz.de/10012801972
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The effects of COVID-19 on global tourism
Harchandani, Priya
;
Shome, Samik
- In:
International journal of business innovation and …
31
(
2023
)
2
,
pp. 223-247
Persistent link: https://www.econbiz.de/10014294062
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3
Consumer privacy in smartphones : a systematic literature review
Unny, Balakrishnan
;
Shome, Samik
;
Shankar, Amit
;
Pani, …
- In:
Journal of consumer marketing
41
(
2024
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014471177
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