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Konsumentenverhalten
Consumer behaviour
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Beziehungsmarketing
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Kesgin, Muhammet
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The service industries journal
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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ECONIS (ZBW)
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Consumer engagement : the role of social currency in online reviews
Kesgin, Muhammet
;
Murthy, Rajendran S.
- In:
The service industries journal
39
(
2019
)
7/8
,
pp. 609-636
Persistent link: https://www.econbiz.de/10012204746
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2
A cross-country analysis of the determinants of customer recommendation intentions for over-the-top (OTT) platforms
Yousaf, Anish
;
Mishra, Abhishek
;
Taheri, Babak
;
Kesgin, …
- In:
Information & management : the internat. journal of …
58
(
2021
)
8
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013192039
Saved in:
3
Visitors' perceived trust in sincere, authentic, and memorable heritage experiences
Taheri, Babak
;
Gannon, Martin Joseph
;
Kesgin, Muhammet
- In:
The service industries journal
40
(
2020
)
9/10
,
pp. 705-725
Persistent link: https://www.econbiz.de/10012260327
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