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India-specific corporate social responsibility-consumer perception scale
Tewari, Ruch; Sharma, Ekta; Anupam Singh - In: International journal of corporate governance : IJCG 12 (2021) 1, pp. 57-78
Persistent link: https://www.econbiz.de/10012612895
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CSR, trust, brand loyalty and brand equity : empirical evidences from sportswear industry in the NCR region of India
Sharma, Rajesh; Jain, Vranda - In: Metamorphosis : a journal of management research 18 (2019) 1, pp. 57-67
Persistent link: https://www.econbiz.de/10013384340
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Linking CSR and brand performance through customer satisfaction, brand equity and corporate reputation : a mixed methods study of top Pakistani banks
Ul Hassan, Masood; Zeeshan Mahmood; Zaman, Samar - In: Pakistan journal of commerce and social sciences 16 (2022) 4, pp. 498-529
The basic aim of the study is to examine how and why the phenomenon of brand performance (BP) occurs within the Pakistani banking sector through the direct and indirect relationship(s) of corporate social responsibility (CSR) perceptions with customer satisfaction (CS), brand equity (BE), and...
Persistent link: https://www.econbiz.de/10013550259
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The role of business ethics and corporate social responsibility on brand attitude among consumers in Pakistan
Us Saba, Noor; Shah, Syed Afzal Moshadi; Hafeez, Shakir; … - In: Middle East journal of management : MEJM 9 (2022) 5, pp. 524-554
Persistent link: https://www.econbiz.de/10013477780
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A consumer perception study on CSR reputation shaping brand image in India
Chouthoy, Supriya; Kazi, Roshan; Dass, Rahul; Mishra, Mahima - In: International journal of management & enterprise … 22 (2023) 2, pp. 91-109
Persistent link: https://www.econbiz.de/10014316643
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Global garment chains, local labour activism : new challenges to trade union and NGO activism in the Tiruppur garment cluster, South India
Neve, Geert de - In: Hidden hands in the market : ethnographies of fair …, (pp. 213-240). 2008
Persistent link: https://www.econbiz.de/10003866948
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Exploring the impact of corporate social responsibility on consumer behaviour in India
Mishra, Sita - In: International journal of business innovation and research 6 (2012) 4, pp. 401-417
Persistent link: https://www.econbiz.de/10009579265
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CSR across the globe : Dutch and Indian consumers' responses to CSR
Planken, Brigitte Chantal; Nickerson, Catherine; Sahu, … - In: International journal of organizational analysis 21 (2013) 3, pp. 357-372
Persistent link: https://www.econbiz.de/10009788974
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The CSR's influence on customer responses in Indian banking sector
Fatma, Mobin; Rahman, Zillur - In: Journal of retailing and consumer services 29 (2016), pp. 49-57
Persistent link: https://www.econbiz.de/10011442354
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Are values driving Indian consumers to support firms' CSR initiatives?
Saharan, Teena; Singh, Nidhi - In: Decision 42 (2015) 4, pp. 379-391
Persistent link: https://www.econbiz.de/10011530778