//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Hiding in the Spotlight: Commo...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Fashion
2,801
Mode
2,613
Consumer behaviour
1,114
Bekleidungsindustrie
998
Clothing industry
996
Textilhandel
600
Textile distribution
594
Brand management
412
Markenführung
408
Luxury goods
353
Luxusgüter
352
Supply chain
242
Lieferkette
238
Sustainability
214
Social Web
201
Social web
201
Nachhaltigkeit
199
Clothing
196
Brand image
193
Retail trade
188
Markenimage
187
Einzelhandel
180
fashion
165
Internet marketing
160
Online-Marketing
158
Bekleidung
156
Online-Handel
151
Online retailing
150
Brand
149
Markenartikel
145
Sustainable development
131
Nachhaltige Entwicklung
130
Beziehungsmarketing
128
Relationship marketing
128
Corporate social responsibility
127
Corporate Social Responsibility
122
Marketing management
113
Marketingmanagement
113
Marketing
108
more ...
less ...
Online availability
All
Undetermined
573
Free
162
Type of publication
All
Article
900
Book / Working Paper
154
Type of publication (narrower categories)
All
Article in journal
812
Aufsatz in Zeitschrift
812
Aufsatz im Buch
91
Book section
91
Aufsatzsammlung
25
Collection of articles of several authors
17
Sammelwerk
17
Graue Literatur
14
Non-commercial literature
14
Arbeitspapier
8
Working Paper
8
Hochschulschrift
7
Collection of articles written by one author
4
Conference paper
4
Konferenzbeitrag
4
Sammlung
4
Case study
3
Fallstudie
3
Article
1
Bibliografie
1
Bibliografie enthalten
1
Bibliography included
1
Lehrbuch
1
Market information
1
Marktinformation
1
Textbook
1
Thesis
1
more ...
less ...
Language
All
English
1,039
German
11
Spanish
2
French
1
Russian
1
Author
All
Ko, Eunju
25
Choi, Tsan-Ming
11
Henninger, Claudia E.
10
Khare, Arpita
8
Loureiro, Sandra Maria Correia
7
Ozuem, Wilson
7
Ryding, Daniella
7
Shen, Bin
7
Suha Fouad Salem
7
Vignali, Gianpaolo
7
Jain, Sheetal
6
Kim, Kyung Hoon
6
Mogaji, Emmanuel
6
Ranfagni, Silvia
6
Workman, Jane E.
6
Bosah, Genevieve
5
Brooksworth, Frederica
5
Kautish, Pradeep
5
Kim, HaeJung
5
Kim, Sang Jin
5
Lee, Yuri
5
McCormick, Helen
5
Seo, Yuri
5
Su, Jin
5
Wu, Juanjuan
5
Alanadoly, Alshaimaa Bahgat
4
Blazquez Cano, Marta
4
Cervellon, Marie-Cécile
4
Choo, Ho Jung
4
Das, Manish
4
Iran, Samira
4
Kang, Jiyun
4
Kinley, Tammy R.
4
Kumar, Sandeep
4
Perry, Patsy
4
Phau, Ian
4
Phillips, Barbara J.
4
Pookulangara, Sanjukta
4
Sadachar, Amrut
4
Song, Sanga
4
more ...
less ...
Institution
All
Axel Springer AG / Marketing Anzeigen
1
Center of Market Oriented Product and Production Management
1
Erasmus Research Institute of Management
1
RWTH Aachen
1
Springer Malaysia Representative Office
1
Taylor and Francis.
1
Published in...
All
Journal of fashion marketing and management
132
Journal of retailing and consumer services
66
Journal of business research : JBR
42
Journal of global fashion marketing : JGfM
39
International journal of consumer studies
24
Asia Pacific journal of marketing and logistics
15
International journal of retail & distribution management
15
Cogent business & management
14
The international review of retail, distribution and consumer research
14
Young consumers : insight and ideas for responsible marketers
14
International journal of retail and distribution management
12
Journal of Islamic marketing
10
The journal of brand management : an international journal
10
The journal of product & brand management
10
International journal of business and globalisation : IJBG
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Psychology & marketing
9
International journal of advertising : the review of marketing communications
7
Journal of promotion management : innovations in planning and applied research
7
Cleaner and responsible consumption
6
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Qualitative market research : an international journal
6
Sustainability in fashion : a cradle to upcycle approach
6
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
6
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
5
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
5
Journal of global marketing
5
Journal of international consumer marketing
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of marketing management : MM
5
Springer eBook Collection
5
Australasian marketing journal
4
Business strategy and the environment
4
Electronic commerce research
4
History of retailing and consumption
4
International journal of emerging markets
4
International journal of islamic marketing and branding
4
International journal of production economics
4
International journal of production research
4
more ...
less ...
Source
All
ECONIS (ZBW)
1,053
EconStor
1
Showing
1
-
10
of
1,054
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cloak or flaunt? : the
fashion
dilemma
Yoganarasimhan, Hema
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
1
,
pp. 74-95
Persistent link: https://www.econbiz.de/10009511627
Saved in:
2
Demand dynamics in the seasonal goods industry : an empirical analysis
Soysal, Gonca P.
;
Krishnamurthi, Lakshman
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
2
,
pp. 293-316
Persistent link: https://www.econbiz.de/10009548694
Saved in:
3
The future of luxury : challenges and opportunities
Kapferer, Jean-Noël
- In:
The journal of brand management : an international journal
21
(
2014
)
9
,
pp. 716-726
Persistent link: https://www.econbiz.de/10010514132
Saved in:
4
Sustainable
fashion
consumption and the fast
fashion
conundrum : fashionable consumers and attitudes to sustainability in clothing choice
McNeill, Lisa S.
;
Moore, Rebecca
- In:
International journal of consumer studies
39
(
2015
)
3
,
pp. 212-222
Persistent link: https://www.econbiz.de/10011380504
Saved in:
5
Beyond the fad : a critical review of consumer
fashion
involvement
Naderi, Iman
- In:
International journal of consumer studies
37
(
2013
)
1
,
pp. 84-104
Persistent link: https://www.econbiz.de/10009713758
Saved in:
6
"Ikea sofas are like H&M trousers" : the potential of sensuous signs
Garvey, Pauline
- In:
Journal of business anthropology
2
(
2013
)
1
,
pp. 75-92
fashion
trends and seasonal change. Because of the transience that shifting trends imply, clothing is often read as a …
Persistent link: https://www.econbiz.de/10010247665
Saved in:
7
Competently ordinary : new middle class consumers in the emerging markets
Kravets, Olga
;
Sandıkçı, Özlem
- In:
Journal of marketing
78
(
2014
)
4
,
pp. 125-140
Persistent link: https://www.econbiz.de/10010381378
Saved in:
8
Fashion
creation and diffusion : the institution of marketing
Atik, Deniz
;
Firat, A. Fuat
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 836-860
Persistent link: https://www.econbiz.de/10009790972
Saved in:
9
All that is users might not be gold : how labeling products as user designed backfires in the context of luxury
fashion
brands
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
; …
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 75-91
Persistent link: https://www.econbiz.de/10009793057
Saved in:
10
Art,
fashion
, and anti-consumption
Biehl-Missal, Brigitte
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
3
,
pp. 245-257
Persistent link: https://www.econbiz.de/10010126225
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->