The aim of this study is to evaluate the service quality performance of Taiwanese foreign restaurants. After a review of the literature on service quality and discussions with managers of Taiwanese foreign restaurants, we decided to use the DINERSERV questionnaire. The methodology, an...

Customer relationship management (CRM) plays an important role in ensuring the success of companies. Attracting and retaining valuable, satisfied, and loyal customers are important goals of CRM. The aim of the paper is to highlight the crucial role of the relationship between companies and their...

We use restaurant food delivery sales tick data to investigate how prices reflect demand, allocate resources and impact profitability. We find that real-time demand can be used to accurately predict future demand over a short time frame, and that dynamic prices based on it reduce demand...

The quality of fine-dining restaurant food is complex and presents information issues in customers’ quality evaluation, configuring this good as a luxury and cultural good. We investigate how different types of information available in the market influence non-expert customers’ quest for...

This study examines the Fast Food Restaurant, Mos Burger, a famous Japanese brand. We use this restaurant as an example to explore the effects of brand reputation, brand identification, perceived quality, perceived value, corporate image and purchase intention. A questionnaire survey was...

The compromise effect refers to individuals' tendency to choose intermediate options. Its existence has been demonstrated in a large number of hypothetical choice experiments. This paper uses field data from a specialties restaurant to investigate the existence and strength of the compromise...

The compromise effect refers to individuals' tendency to choose intermediate options. Its existence has been demonstrated in a large number of hypothetical choice experiments. This paper uses field data from a specialties restaurant to investigate the existence and strength of the compromise...

As culinary tourism becomes a trend in tourism, many countries pay attention to develop the gastronomic part of the attractions in destinations. Countries such as Thailand, Taiwan, Malaysia and South Korea support their ethnic restaurants abroad as one of marketing strategies to promote culinary...