Fernando, Imali; Perera, Jami; Udawaththa, Isuri; … - 2021
Novel Coronavirus or COVID-19 remains as the most prominent Pandemic disease since it spreads with a distinct … needs. Herein, identify the hidden antecedents on consumer behavior during a Pandemic is worthwhile, since the market … psychology directly influences on how consumer behaves with the “fear of Pandemic”. Within this contrary, the consumer …