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Konsumgüter
Innovation
12
Innovation management
10
Innovationsmanagement
10
New product development
9
Consumer behaviour
8
Konsumentenverhalten
8
USA
8
Diversification
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Diversifikation
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Produktentwicklung
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United States
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Theorie
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Theory
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Betriebliche Wertschöpfung
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Business start-up
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Consumer goods
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Crowdfunding
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Film industry
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Filmwirtschaft
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Kreativität
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Unternehmensfinanzierung
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Unternehmensgründung
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Value creation
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Competition
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Employee suggestion system
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Financial crisis
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Finanzkrise
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Personal Computer
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Personal computer
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Preismanagement
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Pricing strategy
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Vorschlagswesen
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Welt
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World
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Competitive strategy
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English
5
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Bayus, Barry L.
5
Carlstrom, Carolyn C.
1
Hong, Saman
1
Labe, Russell P.
1
Mehta, Raj
1
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
Applied economics
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
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ECONIS (ZBW)
5
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1
Optimal pricing and product development policies for new consumer durables
Bayus, Barry L.
- In:
International journal of research in marketing : IJRM ; …
11
(
1994
)
3
,
pp. 249-259
Persistent link: https://www.econbiz.de/10001163883
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2
Accelerating the durable replacement cycle with marketing mix variables
Bayus, Barry L.
- In:
The journal of product innovation management : an …
5
(
1988
)
3
,
pp. 216-226
Persistent link: https://www.econbiz.de/10001071317
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3
Grouping durable goods
Bayus, Barry L.
- In:
Applied economics
22
(
1990
)
6
,
pp. 759-773
Persistent link: https://www.econbiz.de/10001086164
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4
A segmentation model for the targeted marketing of consumer durables
Bayus, Barry L.
;
Mehta, Raj
-
1994
Persistent link: https://www.econbiz.de/10000905508
Saved in:
5
Developing and using forecasting models of consumer durables : the case of color television
Bayus, Barry L.
- In:
The journal of product innovation management : an …
6
(
1989
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10001071290
Saved in:
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