Showing 1 - 5 of 5
Persistent link: https://www.econbiz.de/10011676006
Persistent link: https://www.econbiz.de/10011781156
Persistent link: https://www.econbiz.de/10013454183
Persistent link: https://www.econbiz.de/10013390637
This study aims to investigate the role of a recommendation system (RS) in personalizing the guest journey in the hospitality industry and its impact on decision making, particularly the exposure effect. The study has two main objectives: (a) to quantify the additional value of using a RS based...
Persistent link: https://www.econbiz.de/10014543860