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Back to the basics : handwritten journaling, student engagement, and bloom’s learning outcomes
Berezan, Orie; Krishen, Anjala S.; Garcera, Sara - In: Journal of marketing education : JME 45 (2023) 1, pp. 5-17
Persistent link: https://www.econbiz.de/10014246065
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Where there's a will, there's a way : synthesizing creativity, contagious motivation, and unique projects into the course experience
Krishen, Anjala S. - In: Journal of marketing education : JME 44 (2022) 1, pp. 41-53
Persistent link: https://www.econbiz.de/10013268041
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Do opposites attract? : understanding opposition in promotion
Krishen, Anjala S.; Homer, Pamela Miles - In: Journal of business research : JBR 65 (2012) 8, pp. 1144-1151
Persistent link: https://www.econbiz.de/10009562069
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Interdisciplinary research as methodologically and substantively creative
Krishen, Anjala S.; Petrescu, Maria - In: Journal of marketing analytics : JMA 9 (2021) 1, pp. 1-2
Persistent link: https://www.econbiz.de/10012487115
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Teaching outside the rubric : qualitative student insights about creativity
Krishen, Anjala S.; Kirkendall, Abbie - In: Journal of strategic management education : JSME 12 (2016), pp. 75-90
Persistent link: https://www.econbiz.de/10011684375