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Purpose – The purpose of this research is to provide insights into peer-to-peer (P2P) lending which has served as one important tool to mitigate financial exclusion. The main proposition of this research is that P2P platforms, which in many ways resemble auctions, naturally instill competitive...
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People no longer have to visit a physical store to request a payday loan, there is a shift towards making applications online. While there is considerable debate in the literature about what influences the use of payday loans, the role of advertising has been largelyignored. This study carried...
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Indian banking sector is growing rapidly and is expected to enjoy even better growth opportunities in the evolving future. Retail banking has always been prevalent in various forms ever since the evolution of banking. Retail lending in India is becoming an important segment of bank credit. It...
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