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College students and credit card companies : implications of attitudes
Singh, Shweta; Rylander, David H.; Mims, Tina C. - In: Journal of financial services marketing : JFSM 21 (2016) 3, pp. 182-193
Persistent link: https://www.econbiz.de/10011554767
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Understanding credit card payment behavior among college students
Singh, Shweta; Rylander, David H.; Mims, Tina C. - In: Journal of financial services marketing : JFSM 23 (2018) 1, pp. 25-37
Persistent link: https://www.econbiz.de/10011888498
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Developing a measure of risk adjusted revenue (RAR) in credit cards market : implications for customer relationship management
Singh, Shweta; Murthi, B. P. S.; Steffes, Erin - In: European journal of operational research : EJOR 224 (2013) 2, pp. 425-434
Persistent link: https://www.econbiz.de/10009683055