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Busse, Ronald; Sun, Linyan; Zhu, Valerie - In: Asia Pacific business review 21 (2015) 2, pp. 170-187

Persistent link: https://www.econbiz.de/10010514450

Cultural dynamics and marketing strategies for emerging markets : characterization of group subcultures and consumption preferences

Kivenzor, Gregory J. - In: AMS review : official publication of the Academy of … 5 (2015) 3/4, pp. 142-158

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Impact of culture on marketing of health services : elekta in Brazil

Fregidou-Malama, Maria; Hyder, Akmal S. - In: International business review : the official journal of … 24 (2015) 3, pp. 530-540

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Are you planning to use culture as a variable in international marketing research

Rai, Rajnish Kumar - In: Metamorphosis : a journal of management research 10 (2011) 2, pp. 6-26

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The impact of cultural dimensions on Chinese expatriates' career capital

Yao, Christian - In: The international journal of human resource management 25 (2014) 5, pp. 609-630

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Organizational culture dimensions in Romanian finance industry

Catană, Gheorghe-Alexandru; Catanǎ, Doina - In: Journal of East European management studies : JEEMS 15 (2010) 2, pp. 128-148

As part of the GLOBE project, this paper explores the societal and the organizational culture of the Romanian finance industry as reflected by middle managers’ opinion. The two culture levels are compared across nine cultural dimensions. The differences between the cultural manifestations...

Persistent link: https://www.econbiz.de/10009786391

The importance and formalization of service quality dimensions : a comparison of Chile and the USA

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Assessing the relevance of culture on websites : a study from a Middle Eastern country

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Cross-cultural differences in uses of online experts

Obal, Michael; Kunz, Werner - In: Journal of business research : JBR 69 (2016) 3, pp. 1148-1156

Persistent link: https://www.econbiz.de/10011440247

Conceptualising the influence of the cultural orientation of Latin Americans on consumers' choice of US brands

Gaur, Sanjaya Singh; Bathula, Hanoku; Valcarcel Diaz, … - In: European business review : EBR ; the official journal … 27 (2015) 5, pp. 477-494

Persistent link: https://www.econbiz.de/10011443126