Many services can be self-provided. An individual user or a user firm can, for example, choose to do its own accounting – choose to self-provide that service – instead of hiring an accounting firm to provide it. Since users can ‘serve themselves’ in many cases, it is reasonable to...

Prior research has shown that some patients and caregivers such as relatives are innovating in relation to their unmet medical needs. However, there is little evidence whether and how these ideas are later implemented into market-ready solutions and subsequently commercialized. We analyze cases...

Services are thought of as something that involves a provider and a consumer. This is true for many situations in our daily life. For example, a taxi can provide a transportation service for a passenger. But it is also true that a passenger can drive himself/herself, i.e., self-provide a similar...