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~subject:"Kundenintegration"
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Kundenintegration
Social Web
20,547
Social web
20,544
Online-Marketing
5,999
Internet marketing
5,912
Consumer behaviour
4,758
Konsumentenverhalten
4,737
Social media
2,602
Soziales Netzwerk
2,520
Social network
2,355
Viral marketing
2,225
Virales Marketing
2,221
social media
2,182
Relationship marketing
2,085
Beziehungsmarketing
2,080
Electronic Commerce
1,893
Brand management
1,824
Markenführung
1,820
E-commerce
1,812
Web 2.0 technologies
1,743
Web 2.0-Technologien
1,742
Online retailing
1,465
Online-Handel
1,465
Digitalisierung
1,448
Internet
1,441
Digitization
1,402
Social Media
1,043
Markenimage
999
Brand image
997
Deutschland
920
Wissensmanagement
912
Öffentlichkeitsarbeit
908
Knowledge management
894
Public relations
893
Digital platform
887
Digitale Plattform
884
Customer integration
870
Germany
859
Marketingmanagement
727
Marketing management
722
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Undetermined
458
Free
100
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Article
762
Book / Working Paper
108
Type of publication (narrower categories)
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Article in journal
619
Aufsatz in Zeitschrift
619
Aufsatz im Buch
145
Book section
145
Hochschulschrift
25
Graue Literatur
22
Non-commercial literature
22
Case study
21
Fallstudie
21
Thesis
17
Collection of articles of several authors
15
Sammelwerk
15
Aufsatzsammlung
11
Arbeitspapier
10
Working Paper
10
Conference paper
6
Konferenzbeitrag
6
Konferenzschrift
5
Conference proceedings
3
Collection of articles written by one author
1
Festschrift
1
Sammlung
1
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English
779
German
94
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All
Füller, Johann
10
Brem, Alexander
9
Hajli, Nick
9
Harrigan, Paul
7
Bilgram, Volker
6
Leimeister, Jan Marco
6
Bretschneider, Ulrich
5
Carlson, Jamie
5
Herstatt, Cornelius
5
Krcmar, Helmut
5
Nambisan, Satish
5
Shin, Hakseung
5
Albuquerque, Paulo
4
Chatow, Udi
4
Cova, Bernard
4
Hollebeek, Linda D.
4
Jamal, Zainab
4
Janzik, Lars
4
Kamboj, Shampy
4
Lu, Yaobin
4
Perdue, Richard R.
4
Piller, Frank T.
4
Rahman, Mohammad M.
4
Rahman, Zillur
4
Benbya, Hind
3
Benmiled-Cherif, Héla
3
Berthon, Pierre R.
3
Blohm, Ivo
3
Brodie, Roderick J.
3
Büttgen, Marion
3
Chen, Kay-Yut
3
Constantinides, Efthymios
3
Dahl, Darren W.
3
Ernst, Markus
3
Koller, Hans
3
Loureiro, Sandra Maria Correia
3
Malthouse, Edward C.
3
Matzler, Kurt
3
Ogawa, Susumu
3
Paranque, Bernard
3
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IGI Global
2
Technische Universität Berlin
2
Deutschland / Bundesministerium für Bildung und Forschung
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Josef Eul Verlag GmbH
1
Springer Fachmedien Wiesbaden
1
Technische Universität Dresden
1
Westfälische Wilhelms-Universität Münster
1
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Zukunftsforum Innovationsfähigkeit <2, 2009, Berlin>
1
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Published in...
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Journal of business research : JBR
47
Journal of retailing and consumer services
23
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
Technological forecasting & social change : an international journal
12
The journal of brand management : an international journal
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of strategic marketing
9
The journal of product & brand management
9
International journal of technology marketing : IJTMkt
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
International journal of networking and virtual organisations : IJNVO
7
Marketing intelligence & planning
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
International journal of internet marketing and advertising : IJIMA
6
Research policy : policy, management and economic studies of science, technology and innovation
6
The journal of services marketing
6
Asia Pacific journal of marketing and logistics
5
Contemporary issues in social media marketing
5
Handbook of social media management : value chain and business models in changing media markets
5
Innovation: organization & management : IOM
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of engineering and technology management : JET-M
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of management information systems : JMIS
5
Journal of marketing management : MM
5
Journal of marketing theory and practice
5
Journal of promotion management : innovations in planning and applied research
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Journal of service management
5
Journal of service theory and practice : JSTP
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Marketing theory
5
Psychology & marketing
5
SpringerLink / Bücher
5
Technovation : the international journal of technological innovation, entrepreneurship and technology management
5
Business horizons
4
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
4
Electronic markets : EM ; the international journal of electronic commerce and business media
4
Electronic markets : the international journal on networked business
4
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ECONIS (ZBW)
870
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1
Identifikation von Lead Usern in Online-Portalen am Beispiel von www.seniorenportal.de
Baumbach, Wenke
;
Schmidle, Michael
-
2008
Persistent link: https://www.econbiz.de/10003803801
Saved in:
2
Lead-User Identifikation in virtuellen Communities am Beispiel von www.biertest-online.de
Jiptner, Katharina
;
Bialkowski, Alexander
;
Cheng, …
-
2008
Persistent link: https://www.econbiz.de/10003803806
Saved in:
3
Lead-User-Identifikation in virtuellen Communities am Beispiel des Frosta-Blogs
Casper, Constance
;
Reichert, Irmingard
-
2008
Persistent link: https://www.econbiz.de/10003803809
Saved in:
4
Consumers@work : zum neuen Verhältnis von Unternehmen und Usern im Web 2.0
Beyreuther, Tabea
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10009626205
Saved in:
5
Unternehmen im Web 2.0 : zur strategischen Integration von Konsumentenleistungen durch Social Media
Kleemann, Frank
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009633974
Saved in:
6
Potenziale des Web 2.0 im Innovations-, Marketing- und Kommunikationsmanagement
Drüner, Marc
- In:
WEB 2.0 : Hype oder Substanz?
,
(pp. 1-12)
.
2008
Persistent link: https://www.econbiz.de/10003784616
Saved in:
7
Von der Idee zum Wissen: Innovationen erkennen und umsetzen
In:
Wissensmanagement : das Magazin für Digitalisierung, …
10
(
2008
)
8
,
pp. 18-30
Persistent link: https://www.econbiz.de/10003776372
Saved in:
8
Die Identifikation von Lead-Usern in virtuellen Communities : eine empirische Untersuchung ihrer Verhaltensmerkmale in Bulletin-Boards
Wiedmann, Klaus-Peter
;
Pankalla, Lars
;
Ramlow, Felix
-
2009
Persistent link: https://www.econbiz.de/10003853856
Saved in:
9
Lead users and early adopters on the web : the role of new technology product blogs
Droge, Cornelia
;
Stanko, Michael A.
;
Pollitte, Wesley A.
- In:
The journal of product innovation management : an …
27
(
2010
)
1
,
pp. 66-82
Persistent link: https://www.econbiz.de/10003937637
Saved in:
10
Produktentwicklung mit virtuellen Communities : Kundenwünsche erfahren und Innovationen realisieren
Herstatt, Cornelius
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008655414
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