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User-generated content as a research mode in tourism and hospitality applications : topics, methods, and software
Lu, Weilin; Stepchenkova, Svetlana - In: Journal of hospitality marketing & management 24 (2015) 1/2, pp. 119-154
Persistent link: https://www.econbiz.de/10010526370
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Co-creating high-value hospitality services in the tourism ecosystem : towards a paradigm shift?
Giannopoulos, Antonios; Skourtis, George; Kalliga, Alexandra - In: Journal of Tourism, Heritage & Services Marketing : JTHSM 6 (2020) 2, pp. 3-11
Persistent link: https://www.econbiz.de/10012269016
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The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: Journal of travel research : a quarterly publication of … 55 (2016) 1, pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
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The motivation paradox : understanding contradictory effects of awards on contribution quantity versus quality in virtual community
Banerjee, Shankhadeep; Bhattacharyya, Samadrita; Bose, … - In: Information & management : the internat. journal of … 60 (2023) 7, pp. 1-16
Persistent link: https://www.econbiz.de/10014434726
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What drives travelers' adoption of user-generated content? : a literature review
Ukpabi, Dandison C.; Karjaluoto, Heikki - In: Tourism management perspectives : TMP 28 (2018), pp. 251-273
Persistent link: https://www.econbiz.de/10011942716
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Unpacking the power of user-generated videos in hospitality and tourism : a systematic literature review and future direction
Polat, Eray; Çelik, Fatih; Ibrahim, Blend; Köseoglu, … - In: Journal of travel and tourism marketing 40 (2023) 9, pp. 894-914
Persistent link: https://www.econbiz.de/10014513598
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Spillover effects of financial incentives on non-incentivized user engagement : evidence from an online knowledge exchange platform
Kuang, Lini; Huang, Ni; Hong, Yili; Yan, Zhijun - In: Journal of management information systems : JMIS 36 (2019) 1, pp. 289-320
Persistent link: https://www.econbiz.de/10012198577
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Customer engagement in domestic wine tourism : the role of motivations
Gaetjens, Amy; Corsi, Armando Maria; Plewa, Carolin - In: Journal of destination marketing & management 27 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014285182
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Crowdsourcing as a business model : extrinsic motivations for knowledge sharing in user-generated content websites
Geri, Nitza; Gafni, Ruti; Bengov, Peter - In: Journal of global operations and strategic sourcing 10 (2017) 1, pp. 90-111
Persistent link: https://www.econbiz.de/10011650553
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Brand co-creation tourism research : contemporary issues and challenges
Rather, Raouf Ahmad (ed.) - 2024 - First edition
-Creation Tourism Research: Contemporary issues and Challenges, provides an enlightening synthesis of research perspectives on brand co … leaders. Providing a step-by-step guide to the brand co-creation and branding process in the hospitality and tourism industry … impact of social media on brand co-creation during the COVID-19 outbreak in the tourism industry, co-branding emerging …
Persistent link: https://www.econbiz.de/10014515363