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Supply Chain Management für KM...
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Kundenmanagement
ECR <Management>
9
Efficient Consumer Response
8
Efficient consumer response
8
Relationship marketing
8
Beziehungsmarketing
7
Erfolgsfaktor
7
Lieferantenmanagement
6
Supplier relationship management
6
Category Management
5
Category management
5
Deutschland
5
Germany
5
Lieferkette
5
Supply chain
5
Competitive strategy
4
Computer-aided logistics
4
IT-gestützte Logistik
4
Inter-firm cooperation
4
Success factor
4
Theorie
4
Theory
4
Unternehmenskooperation
4
Wettbewerbsstrategie
4
Betriebliche Wertschöpfung
3
Electronic Commerce
3
Netzwerk
3
Strategic management
3
Strategisches Management
3
Supply Chain Management
3
Value creation
3
Beziehungsmanagement
2
Consumer goods industry
2
Einzelhandel
2
Konsumgüterindustrie
2
Konsumgüterwirtschaft
2
Kundenbindung
2
Markenpolitik
2
Retail trade
2
Consumer goods marketing
1
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Book / Working Paper
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German
2
Author
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Gawlik, Tom
2
Kellner, Joachim
2
Seifert, Dirk
2
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Galileo Business
1
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ECONIS (ZBW)
1
USB Cologne (EcoSocSci)
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Effiziente Kundenbindung mit CRM : [wie Procter & Gamble, Henkel und Kraft mit ihren Marken Kundenbeziehungen gestalten]
Gawlik, Tom
;
Kellner, Joachim
;
Seifert, Dirk
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001649718
Saved in:
2
Effiziente Kundenbindung mit CRM : [wie Procter & Gamble, Henkel und Kraft mit ihren Marken Kundenbeziehungen gestalten]
Gawlik, Tom
;
Kellner, Joachim
;
Seifert, Dirk
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10004706566
Saved in:
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