Life insurance players have started realizing that their business depends on customer satisfaction, the purpose of this paper is to determine the antecedents and consequences of customer satisfaction in insurance services in Syria. In order to accomplish objectives of this research, a model has...

In this world, human life is considered as the most precious one. And ‘Life Insurance' offers protection against financial loss resulting from one’s death. The liberalization of the Indian economy in the 1990s and the subsequent entry of international players have contributed to the growth...