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~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
Consumer behaviour
79,767
Konsumentenverhalten
79,752
Social Web
20,548
Social web
20,544
Pakistan
18,903
Relationship marketing
9,973
Beziehungsmarketing
9,963
Theorie
9,719
Theory
9,690
Online-Marketing
8,260
Brand management
8,229
Markenführung
8,218
Internet marketing
8,164
Markenimage
6,926
Brand image
6,917
Online retailing
6,128
Online-Handel
6,126
Customer satisfaction
5,724
USA
5,277
United States
5,203
Electronic Commerce
4,918
E-commerce
4,790
Service quality
4,552
Dienstleistungsqualität
4,538
Deutschland
4,437
Brand
4,436
Markenartikel
4,386
Germany
4,339
Einzelhandel
4,173
Retail trade
4,135
Werbewirkung
3,856
Advertising effects
3,846
Viral marketing
3,782
Virales Marketing
3,778
Indien
3,730
Experiment
3,622
Emotion
3,435
India
3,365
Advertising
3,285
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Undetermined
3,058
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987
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Article
5,031
Book / Working Paper
667
Journal
3
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Article in journal
4,892
Aufsatz in Zeitschrift
4,892
Aufsatz im Buch
134
Book section
134
Graue Literatur
71
Non-commercial literature
71
Hochschulschrift
61
Conference paper
50
Konferenzbeitrag
50
Arbeitspapier
45
Working Paper
45
Thesis
39
Collection of articles of several authors
16
Sammelwerk
16
Konferenzschrift
11
Aufsatzsammlung
8
Case study
6
Fallstudie
6
Ratgeber
5
Collection of articles written by one author
4
Conference proceedings
4
Sammlung
4
Guidebook
3
Handbook
2
Handbuch
2
Fallstudiensammlung
1
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1
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1
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1
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1
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English
5,602
German
97
French
2
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Han, Heesup
54
Mattila, Anna S.
24
Usman, Osly
20
Prentice, Catherine
17
Wong, IpKin Anthony
17
Bilgihan, Anil
16
Prayag, Girish
16
Hyun, Sunghyup Sean
15
Aksoy, Lerzan
13
Jang, Soocheong
13
Loureiro, Sandra Maria Correia
13
Söderlund, Magnus
13
Balaji, M. S.
12
Klaus, Philipp
12
Mittal, Vikas
12
Wu, Luorong
12
Gustafsson, Anders
11
Prybutok, Victor R.
11
Rather, Raouf Ahmad
11
Sparks, Beverley
11
Verhoef, Peter C.
11
Ahn, Jiseon
10
Barnes, Donald C.
10
Keiningham, Timothy
10
Kim, Jinkyung Jenny
10
Kim, Woo Gon
10
Law, Chun Hung Roberts
10
Liu, Chih-Hsing
10
Quach, Sara
10
Ali, Faizan
9
Amin, Muslim
9
Bang, Nguyen
9
Chua, Bee-Lia
9
Frank, Björn
9
Muskat, Birgit
9
Prashar, Sanjeev
9
Qu, Hailin
9
Ryu, Kisang
9
Siddiqui, Danish Ahmed
9
Sreejesh, S.
9
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Erasmus Research Institute of Management
2
IGI Global
2
Information Resources Management Association
2
International Conference on Innovative Trends in Business Practices for Sustainable Development <2016, Chennai>
2
National Bureau of Economic Research
2
RWTH Aachen
2
Springer Fachmedien Wiesbaden
2
University of Madras / Department of Commerce
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
Academy of Marketing
1
American Economic Association
1
Association for the Study of the Grants Economy, New Orleans, 27.12.1971
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <3, 1978, Chicago, Ill.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <5, 1980, Saint Louis, Mo.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <6, 1981, Bloomington, Ind.>
1
Deutschland / Bundeswehr / Universität Hamburg
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Institute of Leadership and Management <London>
1
Marketing Research Symposium <1977, Bloomington, Ind.>
1
Technische Universität Dresden
1
United States / Dept. of Agriculture / Economic Research Service
1
Universität Rostock / Ostseeinstitut für Marketing, Verkehr und Tourismus
1
Verlag Dr. Kovač
1
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Published in...
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Journal of retailing and consumer services
321
International journal of hospitality management
192
Journal of business research : JBR
155
The journal of services marketing
103
Journal of hospitality marketing & management
94
Journal of travel and tourism marketing
89
International journal of contemporary hospitality management
80
Cogent business & management
74
Services marketing quarterly
58
Tourism management : research, policies, practice
57
The service industries journal
53
Psychology & marketing
50
Asia Pacific journal of marketing and logistics
49
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Service business
44
International journal of electronic marketing and retailing : IJEMR
42
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
42
Journal of strategic marketing
40
Journal of service management
38
Journal of service research : JSR
38
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
38
Tourism management perspectives : TMP
36
The international journal of bank marketing : IJBM
34
European journal of marketing : EJM
33
The international review of retail, distribution and consumer research
30
Journal of air transport management
28
The TQM journal : the international review of organizational improvement
28
International journal of retail and distribution management
27
Journal of Islamic marketing
27
Journal of internet commerce
27
Journal of Asian finance, economics and business : JAFEB
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
26
Journal of the Academy of Marketing Science
26
Total quality management & business excellence
26
International journal of quality and service sciences
25
International journal of retail & distribution management
25
Journal of retailing
25
International journal of business information systems : IJBIS
24
International journal of services and operations management
24
International journal of services, economics and management
24
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Source
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ECONIS (ZBW)
5,701
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1
The effects of review valence in organic versus sponsored blog sites on perceived credibility, brand attitude, and behavioural intentions
Ballantine, Paul W.
;
Yeung, Cara Au
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 508-521
Persistent link: https://www.econbiz.de/10011381546
Saved in:
2
Social media user self-efficacy moderating hotel satisfaction and posting behaviour
Maamari, Bassem E.
;
Chaanine, Johnny Chalita
- In:
International journal of leisure and tourism marketing …
7
(
2020
)
1
,
pp. 67-83
Persistent link: https://www.econbiz.de/10012513429
Saved in:
3
The impact of value co-creation behaviour within the social media context
Sleilati, Esther Bassil
;
Sfeir, Cynthia Jabbour
- In:
Asian journal of business and accounting : AJBA
14
(
2021
)
1
,
pp. 33-58
Persistent link: https://www.econbiz.de/10012587270
Saved in:
4
Cultural differences in a restaurant's communication with unsatisfied customers : the case of tripadvisor
Żbikowska, Agnieszka
- In:
Folia oeconomica Stetinensia : FOS
20
(
2020
)
2
,
pp. 485-493
Persistent link: https://www.econbiz.de/10012628191
Saved in:
5
Social media marketing and brand loyalty among online shoppers in Anambra State, Nigeria : mediating effect of brand awareness
Ezenwafor, Ebuka Christian
;
Ayodele, Adeola A.
; …
- In:
Journal of electronic commerce in organizations : the …
19
(
2021
)
3
,
pp. 16-27
Persistent link: https://www.econbiz.de/10012605350
Saved in:
6
The influence of social media marketing on apparel brands' customers' satisfaction : the mediation of perceived value
Yang, Yongzhong
;
Khan, Zobi
;
Zhang, Yu
- In:
Asian Academy of Management journal : AAMJ
25
(
2020
)
2
,
pp. 167-188
Persistent link: https://www.econbiz.de/10012499493
Saved in:
7
When online reviews meet ACSI : how ACSI moderates the effects of online reviews on hotel revenue
Gao, Baojun
;
Ding, Xiaojie
;
Chen, Wenbo
;
Jiang, Xiangmei
; …
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 396-408
Persistent link: https://www.econbiz.de/10012289342
Saved in:
8
The role of customer brand engagement in social media : conceptualisation, measurement, antecedents and outcomes
Solem, Birgit Andrine Apenes
;
Pedersen, Per Egil
- In:
International journal of internet marketing and …
10
(
2016
)
4
,
pp. 223-254
Persistent link: https://www.econbiz.de/10011688467
Saved in:
9
Relationship building through Facebook brand pages : the multifaceted roles of identification, satisfaction, and perceived relationship investment
Popp, Bastian
;
Wilson, Bradley
;
Horbel, Chris
; …
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 278-294
Persistent link: https://www.econbiz.de/10011591986
Saved in:
10
Role of electronic word of mouth on purchase intention
Aslam, Wajeeha
;
Farhat, Kashif
;
Arif, Imtiaz
- In:
International journal of business information systems : …
30
(
2019
)
4
,
pp. 411-426
Persistent link: https://www.econbiz.de/10012059446
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