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~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
Consumer behaviour
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Aromastoff
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Morrin, Maureen
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Chebat, Jean-Charles
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Journal of consumer behaviour : an international research review
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Sensory marketing : research on the sensuality of products
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ECONIS (ZBW)
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The impact of scent and music on consumer perceptions of time duration
Morrin, Maureen
;
Chebat, Jean-Charles
;
Gelinas-Chebat, …
- In:
Sensory marketing : research on the sensuality of products
,
(pp. 123-134)
.
2010
Persistent link: https://www.econbiz.de/10003933217
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Scenting movie theatre commercials : the impact of scent and pictures on brand evaluations and ad recall
Lwin, May O.
;
Morrin, Maureen
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
3
,
pp. 264-272
Persistent link: https://www.econbiz.de/10009575332
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