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Copycat Private Labels Improve the Consumer Shopping Experience : A Fluency Perspective

Kelting, Katie - 2017

A top priority among retailers is enhancing the consumer's shopping experience. With the number of private label products increasing at the same time retailers are shedding slower moving products, understanding how private labels impact the consumer's experience at the retail shelf becomes...

Persistent link: https://www.econbiz.de/10012954939

Antecedents and consequences of adaptive selling confidence and behavior : a dyadic analysis of salespeople and their customers

Román, Sergio; Iacobucci, Dawn - In: Journal of the Academy of Marketing Science 38 (2010) 3, pp. 363-382

Persistent link: https://www.econbiz.de/10003986399

Consumers' perceptions of online and offline retailer deception : a moderated mediation analysis

Riquelme, Isabel P.; Román, Sergio; Iacobucci, Dawn - In: Journal of interactive marketing : a quarterly … 35 (2016), pp. 16-26

Persistent link: https://www.econbiz.de/10011537907

Retrospective: the effect of guarantees on consumers' evaluation of services

Ostrom, Amy L.; Iacobucci, Dawn - In: The journal of services marketing 30 (2016) 4, pp. 373-376

Persistent link: https://www.econbiz.de/10011615443

The dark side of good reputation and loyalty in online retailing : when trust leads to retaliation through price unfairness

Riquelme, Isabel P.; Román, Sergio; Cuestas, Pedro J.; … - In: Journal of interactive marketing : a quarterly … 47 (2019), pp. 35-52

Persistent link: https://www.econbiz.de/10012060911

Impact of religiosity and culture on salesperson job satisfaction and performance

Onyemah, Vincent; Rouziès, Dominique; Iacobucci, Dawn - In: International journal of cross cultural management : CCM 18 (2018) 2, pp. 191-219

Persistent link: https://www.econbiz.de/10011913410