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~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
political identity
17
Political identity
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Consumer behaviour
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social preferences
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Experiment
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India
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Personality psychology
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Customer satisfaction
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Political Identity
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charitable and prosocial behavior
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entitlements
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experiments
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fiscal redistribution
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group image concerns
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intelligence
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prosocial behavior
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real effort
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religious identity
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Jung, Jihye
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Mittal, Vikas
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Fernandes, Daniel
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Han, Kyuhong
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Ordabayeva, Nailya
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Journal of marketing
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Journal of retailing
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ECONIS (ZBW)
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1
Political identity and the consumer journey : a research review
Jung, Jihye
;
Mittal, Vikas
- In:
Journal of retailing
96
(
2020
)
1
,
pp. 55-73
Persistent link: https://www.econbiz.de/10012295807
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2
How political identity shapes customer satisfaction
Fernandes, Daniel
;
Ordabayeva, Nailya
;
Han, Kyuhong
; …
- In:
Journal of marketing
86
(
2022
)
6
,
pp. 116-134
Persistent link: https://www.econbiz.de/10013438834
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