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To sell or not to sell? : pricing strategies of newly-graduated artists
Lee, Boram; Fraser, Ian; Fillis, Ian - In: Journal of business research : JBR 145 (2022), pp. 595-604
Persistent link: https://www.econbiz.de/10013197936
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Assessing the notion of art as a product : entrepreneurial marketing insights from the visual arts
Fillis, Ian; Lehman, Kim; Wickham, Mark - In: Journal of research in marketing and entrepreneurship 25 (2023) 3, pp. 410-430
Persistent link: https://www.econbiz.de/10014506455
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Arts marketing during COVID-19 : a critical review and theoretical integration
Fillis, Ian; Lehman, Kim; Rentschler, Ruth; Lee, Boram - In: Arts and the market : AAM 13 (2023) 1, pp. 48-63
Persistent link: https://www.econbiz.de/10014343033
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Cultural murals and the evolving nature of the hero concept : an arts marketing context
Fillis, Ian; Lehman, Kim - In: Arts and the market : AAM 12 (2022) 3, pp. 197-214
Persistent link: https://www.econbiz.de/10013485915