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Ladengestaltung
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Understanding consumers in-store behavior : the dual role of episode-specific motive adjustment and motive selection
Mukhopadhyay, Soumya
;
Vijayalakshmi, Akshaya
;
Jain, …
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 460-479
Persistent link: https://www.econbiz.de/10014461665
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