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Latent variable modeling
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Item characteristic curve
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Journal of the Academy of Marketing Science
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The utility of item response modeling in marketing research
Raykov, Tenko
;
Calantone, Roger J.
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
4
,
pp. 337-360
Persistent link: https://www.econbiz.de/10010383819
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