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Learning organization
Beziehungsmarketing
4
Lieferantenmanagement
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Relationship marketing
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Supplier relationship management
4
Ambidexterity
3
Ambidextrous organization
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Organisationale Ambidextrie
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Absorption
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Business-to-business marketing
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CEO Reputation
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CEO compensation
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Ho, Hillbun
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Handbook of business-to-business marketing
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Journal of business research : JBR
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Learning in coopetitive relationships
Ho, Hillbun
;
Ganesan, Shankar
- In:
Handbook of business-to-business marketing
,
(pp. 368-385)
.
2012
Persistent link: https://www.econbiz.de/10009500141
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2
Does ambidexterity in marketing pay off? : the role of absorptive capacity
Ho, Hillbun
;
Osiyevskyy, Oleksiy
;
Agarwal, James
;
Reza, …
- In:
Journal of business research : JBR
110
(
2020
),
pp. 65-79
Persistent link: https://www.econbiz.de/10012237823
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