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Selective sensitization : consuming a food activates a goal to consume its complements
Huh, Young Eun; Vosgerau, Joachim; Morewedge, Carey K. - In: Journal of marketing research : JMR 53 (2016) 6, pp. 1034-1049
Persistent link: https://www.econbiz.de/10011648438
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Intergenerational effects of lay beliefs : how parents' unhealthy = tasty intuition influences their children's food consumption and body mass index
Briers, Barbara; Huh, Young Eun; Chan, Elaine; … - In: Journal of consumer research : JCR ; an … 50 (2024) 6, pp. 1074-1096
Persistent link: https://www.econbiz.de/10014526260