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Are settlements in patent litigation collusive? : evidence from paragraph IV challenges
Helland, Eric; Seabury, Seth A. - 2016
Persistent link: https://www.econbiz.de/10011476934
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Brand licensing : what drives royalty rates?
Jayachandran, Satish; Kaufman, Peter; Kumar, V.; … - In: Journal of marketing 77 (2013) 5, pp. 108-122
Persistent link: https://www.econbiz.de/10009793049
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Promoting Contract Flexibility Through Trademarks : 'Branded' Intellectual Property Licensing Practices
Lee, Nari; Barton, Thomas D. - 2015
Contract inflexibility seems to stem from two motivations: the urge to control the future, and a quest to improve economic efficiency. In thinking about whether and how contract inflexibility might be reduced, those human motivations must be taken into account. Reforms aimed at greater...
Persistent link: https://www.econbiz.de/10014036315
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Entwicklungstendenzen in der japanischen Pharmaindustrie : Japans Pharmaunternehmen im globalen Wettbewerb
Söchting, Julia - 2008
Persistent link: https://www.econbiz.de/10003985374
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The consumer welfare implications of governmental policies and firm strategy in markets for medicines
Chatterjee, Chirantan; Kubo, Kensuke; Pingali, Viswanath - In: Journal of health economics 44 (2015), pp. 255-273
Persistent link: https://www.econbiz.de/10011563790
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ICC model international trademark licence
International Chamber of Commerce - 2008
Persistent link: https://www.econbiz.de/10003714490
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How risky are brand licensing strategies in view of customer perceptions and reactions?
Wiedmann, Klaus-Peter; Ludewig, Dirk - In: Journal of general management 33 (2007/08) 3, pp. 31-52
Persistent link: https://www.econbiz.de/10003717472
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Bewertung von Markenlizenzierungspotenzialen : ein Modellentwurf als Entscheidungsgrundlage für die Vergabe von Markenlizenzen
Siebert, Sebastian - 2009
Persistent link: https://www.econbiz.de/10003920765
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Meanings and functions in Olympic consumption : a study of the Athens 2004 Olympic licensed products
Apostolopoulou, Artemisia; Papadimitriou, Dimitra; … - In: European Sport management quarterly : ESMQ 10 (2010) 4, pp. 485-507
Persistent link: https://www.econbiz.de/10008695526