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~subject:"Lieferantenmanagement"
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Lieferantenmanagement
Consumer behaviour
6
Konsumentenverhalten
6
Social Web
4
Social web
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Viral marketing
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Virales Marketing
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E-commerce
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Electronic Commerce
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Electronic data interchange
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Elektronischer Datenaustausch
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Emotion
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Interactivity
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Customer integration
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Innovation diffusion
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Innovationsdiffusion
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Kundenintegration
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Neuromarketing
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Online retailing
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Online-Handel
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Social commerce
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Social relations
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Soziale Beziehungen
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Spain
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Spanien
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Supplier relationship management
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1970-1995
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Arousal
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Attitudes
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Beschaffung
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Beziehungsmarketing
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Brand image
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Brand management
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Consumer neuroscience
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Cross-cultural
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Customer engagement
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EEG
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EU countries
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English
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Hernández Ortega, Blanca
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Jiménez Martínez, Julio
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Hoyos, José Martín de
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Hoyos, Maria José Martín de
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Information resources management ; Vol. 3
1
International journal of e-business research : an official publication of the Information Resources Management Association
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ECONIS (ZBW)
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The role of information technology knowledge in B2B development
Hernández Ortega, Blanca
;
Jiménez Martínez, Julio
; …
-
2010
Persistent link: https://www.econbiz.de/10003978593
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The role of information technology knowledge in B2B development
Hernández Ortega, Blanca
;
Jiménez Martínez, Julio
; …
- In:
International journal of e-business research : an …
4
(
2008
)
1
,
pp. 40-54
Persistent link: https://www.econbiz.de/10003735355
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