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Customer orientation and future market focus in NSD

Hillebrand, Bas; Kemp, Ron; Nijssen, E. J. - In: Journal of service management 22 (2011) 1, pp. 67-84

Persistent link: https://www.econbiz.de/10009010794

Bridging the gap between B2B and B2C : thought leadership in industrial marketing : a systematic literature review and propositions

Neuhaus, Tina; Millemann, Jan Andre; Nijssen, E. J. - In: Industrial marketing management : the international … 106 (2022), pp. 99-111

Persistent link: https://www.econbiz.de/10014226404

The future of B2B customer solutions in a post-COVID-19 economy : managerial issues and an agenda for academic inquiry

Bond, Edward U., III; Jong, Ad de; Eggert, Andreas; … - In: Journal of service research 23 (2020) 4, pp. 401-408

Persistent link: https://www.econbiz.de/10012391593

Key trends in business-to-business services marketing strategies : developing a practice-based research agenda

Jong, Ad de; Ruyter, Ko de; Keeling, Debbie Isobel; … - In: Industrial marketing management : the international … 93 (2021), pp. 1-9

Persistent link: https://www.econbiz.de/10012501917

Enhancing supplier's involvement in startup's innovation through equity offering and trust building

Song, Michael; Jong, Ad de; Di Benedetto, C. Anthony; … - In: International journal of innovation management 23 (2019) 2, pp. 1950013-1-29

Persistent link: https://www.econbiz.de/10012009042

Identifying, analyzing, and finding solutions to the sales lead black hole : a design science approach

Borgh, Michel van der; Xu, Juan; Sikkenk, Marin - In: Industrial marketing management : the international … 88 (2020), pp. 136-151

Persistent link: https://www.econbiz.de/10012285344

Antecedents and consequences of environmental stewardship in boundary-spanning B2B teams

Ruyter, Ko de; Jong, Ad de; Wetzels, Martin - In: Journal of the Academy of Marketing Science 37 (2009) 4, pp. 470-487

Persistent link: https://www.econbiz.de/10003926601

Service Climate in Self-Managing Teams : Mapping the Linkage of Team Member Perceptions and Service Performance Outcomes in a Business-to-Business Setting

Jong, Ad de; Deruyter, Ko; Lemmink, Jos - 2006

Drawing from the organizational behaviour and services marketing literature, we develop a conceptual model of self-managing team (SMT) service climate, taking into account characteristics of the organizational context, the SMT, and the individual employee. In order to assess the impact of SMT...

Persistent link: https://www.econbiz.de/10014060608

Strategic debt in vertical relations : evidence from franchising

Jong, Abe de; Jiang, Tao; Verwijmeren, Patrick - In: Journal of retailing 87 (2011) 3, pp. 381-392

Persistent link: https://www.econbiz.de/10009380647