Ahmadi Rad, Mona; Khoshalhan, Farid; Setak, Mostafa - In: Journal of industrial engineering and management : JIEM 7 (2014) 4, pp. 733-748
Purpose: The aim of this article is developing an integrated production-inventory-marketing model for a two-stage supply chain. The demand rate is considered as the Iso-elastic decreasing function of the selling price. The main research goal of the article is to obtain the optimal values of the...