Cai, Jingjing; Wu, Jing; Xiao, Meidan; Bin, Liu; Wang, … - In: Journal of industrial engineering and management : JIEM 8 (2015) 2, pp. 453-475
chains as the object of the research, this paper compares suppliers' profits, consumer utility without coordination and … contrasts suppliers' and retailers' profits with coordination to determine the range of the revenue sharing rates and which … parameters are related. Findings: The analysis suggests the preference lists of the supplier and the retailer over channel …
