Acquirer CEOs with experience in the target's industry supply chain (‘supply chain CEOs') are associated with wealth effects of first-order importance: they earn 1% higher merger announcement returns. Conversely, their targets get a lower share of the merger gains. Acquisitions by supply chain...

Chapter 1: Introduction-why do we need to look again at collaboration? -- Chapter 2: The FMCG Market-Where we’ve come from, where we are now, and the problem we face -- Chapter 3: The Theory, and How it Applies to the FMCG Industry -- Chapter 4: Collaboration in Action; Four Case Studies --...