Bakaouka, Elpiniki; Milliou, Chrysovalantou - 2017
input to an external firm, transforming the licensee into its input supplier. We find that the incumbent opts for licensing … even when licensing also transforms the licensee into one of its direct competitors in the final products market. In fact … faces, it reinforces, instead of weakens, the licensing incentives. Furthermore, the licensee's entry augments the positive …