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Action inquiry strategies: taking stock and moving forward
Ellis, John H.M.; Kiely, Julia - 2000
By focusing on the dynamics of action inquiry strategies, this paper has framed the way in which the process is characterised and the potential of this approach for applied management research. The relationship between improved knowledge through action and improved action through reflection is...
Persistent link: https://www.econbiz.de/10009429682
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From marketing to market practices: Assembling the ruin bars of Budapest
Lugosi, Peter; Erdelyi, Peter - 2009
In this paper we turn our attention to the classical marketing problems of product/service launch and development, by examining the emergence of the so-called ‘ruin bars’ in Budapest between 1999 and 2009. Traditionally the marketing discipline has been content with adopting the abstract...
Persistent link: https://www.econbiz.de/10009429755
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From Marketing to Market Practices: Assembling the Ruin Bars of Budapest
Lugosi, Peter; Erdelyi, Peter - 2009
In this paper we turn our attention to the classical marketing problems of product/service launch and development, by examining the emergence of the so-called ‘ruin bars’ in Budapest between 1999 and 2009. Traditionally the marketing discipline has been content with adopting the abstract...
Persistent link: https://www.econbiz.de/10009429756
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The Production of Hospitable Space: Commercial Propositions and Consumer Co-Creation in a Bar Operation
Lugosi, Peter - 2009
This paper examines the processes through which a commercial bar is transformed into a hospitable space. Drawing on a study of a venue patronized by lesbian, gay, bisexual and transsexual/transgender consumers, it considers how social and commercial forms of hospitality are mobilized. The paper...
Persistent link: https://www.econbiz.de/10009429771
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The Effects of Learning on Relationship Value in a Business Network Context
Eng, Teck-Yong - 2005
In today's intense global competition, a firm's ability to learn from its networks of business relationships is an … resource linkages among business partners tied together by interconnected resources. This has the potential of increasing the … relationship value of a firm in terms of knowledge created through interactions among firms in the business network. Prior research …
Persistent link: https://www.econbiz.de/10009429824
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Conceptualization of Strategy in Business Networks: An Assessment
Eng, Teck-Yong - 2005
This conceptual article explores the ways in which strategy is being conceived in business networks. The dominant … integration between causal mechanism of business relationships and network context. It is suggested that an analysis of the …
Persistent link: https://www.econbiz.de/10009429825
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An Empirical Analysis of the Influence of Cross-Relational Impacts of Strategy Analysis on Relationship Performance in a Business Network Context
Eng, Teck-Yong - 2005
A review of the literature highlights that strategy analysis of business relationships based on the industrial … on relationship performance in a business network context. A total of 358 business relationships from UK-based food …
Persistent link: https://www.econbiz.de/10009429826
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An Investigation into the Mediating Role of Cross-Functional Coordination on the Linkage Between Organizational Norms and SCM Performance
Eng, Teck-Yong - 2006
Organizational norms as a set of embedded values and beliefs have long been recognized in literature to provide norms that bind individuals into collectivities. Drawing on resource dependence and relational marketing theories, the present study specifies five organizational norms: cooperative,...
Persistent link: https://www.econbiz.de/10009429827
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Relationship Value Of Firms in Alliance Capitalism and Implications For FDI
Eng, Teck-Yong - 2007
An important operational aspect of international business is the coordination of widely dispersed resources of their …
Persistent link: https://www.econbiz.de/10009429846
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Customer Portfolio Planning in a Business Network Context
Eng, Teck-Yong - 2008
In an increasingly globalised business environment, it is no longer adequate to analyse and develop supplier …-customer relationship portfolios without consideration of a firm's network relationships. While research in business relationships has … that includes four levels of business relationships, and integrates a resource-based view and industry determinants of …
Persistent link: https://www.econbiz.de/10009429848