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Managerial analysis in marketing
Sturdivant, Frederick D.; Stern, Louis W.; Grabner jr., … - 1970
Persistent link: https://www.econbiz.de/10000051813
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Need assessment : a key to user-oriented product innovation
Holt, Knut; Geschka, Horst; Peterlongo, Giovanni - 1984
Persistent link: https://www.econbiz.de/10013491102
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Behavioral and management science in marketing
Davis, Harry L. (ed.); Silk, Alvin J. (contributor) - 1978
Persistent link: https://www.econbiz.de/10000049840
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Patronage behavior and retail management
Darden, William R. (ed.) - 1983
Persistent link: https://www.econbiz.de/10000077774
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Retail strategy and structure : a management approach
Rachman, David J. - 1975 - 2. ed.
Persistent link: https://www.econbiz.de/10002669848
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Marketing management and the behavioral environment
Bliss, Perry - 1970
Persistent link: https://www.econbiz.de/10000576328
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Need assessment : a key to user-oriented product innovation
Holt, Knut; Geschka, Horst; Peterlongo, Giovanni - 1984
Persistent link: https://www.econbiz.de/10004390362
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Modern marketing : dynamics and management
Hepner, Harry Walker - 1955
Persistent link: https://www.econbiz.de/10000550766
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Comparative management and marketing : text and readings
Boddewyn, J. - 1969
Persistent link: https://www.econbiz.de/10000415813