"The traditional view of the relationship between business and the arts is very much a one-way affair: organisations … may endorse, fund or publicise the arts but the arts have nothing to offer from a business perspective. The Value of Arts … for Business challenges this view by showing how the arts, in the form of Arts-based Initiatives (ABIs), can be used to …

Arts and the state -- Business and the arts -- Ownership and management of arts organizations -- Arts consumption and … consumers -- Managing for excellence and artistic integrity -- Financial investing in the arts -- Globalization and the art …

Machine generated contents note: Lists of figures; List of tables; Acknowledgements; Introduction; 1. Why the arts … matter in management; 2. The arts into actions: Arts-based Initiatives; 3. The value of Arts-based Initiatives in business; 4 …. Arts-based Initiatives and business performances; 5. Managing Arts-based Initiatives for business performance improvements …

Presents a comprehensive overview of arts management. This title offers an insight into the artistic, managerial and …