This study analyzes the marketing ethics decision-making process of small business managers. In particular, it examines the relative influences of ethical perceptions, personal moral philosophies, and gender on ethical intentions of small business managers. The sample of this study consists of...

This study is to shed more light on gender disparity in job satisfaction in the context of Western versus Asian managers. It addresses the “gender paradox of the female contented worker” and takes a position that the paradox does not apply to female managers in Asia. Data were collected from...

Purpose – The purpose of this study is to examine differences in the ethical decision‐making processes of Thai and American businesspeople, considering perceived moral intensity, corporate ethical values (CEV), and perceived importance of ethics. Design/methodology/approach – Survey...